The e-reader was one of the retailer's big sellers. Is Apple clearing out the competitors before it comes to town?clearing out the competitors before it comes to town?
By Kim Peterson 22 hours ago
Showing posts with label Kindle. Show all posts
Showing posts with label Kindle. Show all posts
May 3, 2012
April 30, 2012
Microsoft Deal Adds to Battle Over E-Books
By MICHAEL J. DE LA MERCED and JULIE BOSMAN
The deal is “clearly motivated by Apple and Amazon as relatively unstoppable forces, each in their own domain,” said James McQuivey, an analyst at Forrester Research.
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David Paul Morris/Bloomberg NewsEmployees at a Barnes & Noble in Emeryville, Calif.
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Microsoft agreed to invest hundreds of millions of dollars in Barnes & Noble’s
Nook division on Monday, giving the bookstore chain stronger footing in
the hotly contested electronic book market and creating an alliance
that could intensify the fight over the future of digital reading.
The deal,
which gives Microsoft a 17.6 percent stake, values the Nook unit at
$1.7 billion — roughly double Barnes & Noble’s entire market value
as of last Friday — and bolsters the bookseller’s efforts to make its
digital business the linchpin of its future growth.
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